Government Contracting Consultants

About Wings & Roots

We are a women-owned government contracting consultancy based in Niles, Michigan. Diane Hoover spent 10 years as a Joint Certification Program Analyst — now she helps U.S. contractors certify the first time and bid DLA contracts with confidence. Read the former JCP analyst authority hub, common rejection reasons, and Niles / Berrien County consultant page.

Our Leadership

Diane Hoover — President

With over two decades of experience spanning utility operations, government compliance, and contractor certification, Diane Hoover is a trusted partner to small manufacturers and machine shops ready to break into government contracting. She understands the process from both sides — and she knows how to get it done right the first time.

Faith, Family, and a Legacy of Service

We are a Christian, family-owned business built on strong values of faith, integrity, and service. Our respect for the United States military runs deep because it is a proud part of our own family history.

Our daughter, Melissa, served 18 years in the United States Air Force as a Master Sergeant (MSGT) in Financial Management, dedicating nearly two decades to serving our country. Our grandson, DJ, also served in the United States Army for four years as a Horizontal Engineer, operating cranes and heavy equipment in support of military operations. Our family's tradition of service goes back even further — our father proudly served in the Army Air Corps during World War II.

Because of this heritage, we have a deep appreciation for the men and women who serve and sacrifice for our country. Their commitment, discipline, and dedication inspire the values we bring to our business every day.

For 10 years as a Program of Joint Certification Analyst, she worked hand-in-hand with contractors, streamlining certifications and helping them navigate SAM.gov, CAGE codes, and NIST SP 800-171 requirements. Her deep knowledge of how the process actually works — because she used to be the one reviewing requests — gives her clients a serious edge.

Diane spent 15 years at Indiana Michigan Power Company in the field as a customer service representative and, for seven of those years, as a single-phase engineering technician supporting electrical systems in high-stakes environments. She was repeatedly named Speaker of the Year and served as Division Safety Coordinator.

Backed by a degree in Business Administration with a focus on Marketing, Diane has helped dozens of small businesses fast-track certifications and land the contracts that transform their future.

We extend that commitment to veteran entrepreneurs: $300 VOSB and SDVOSB consulting discounts on federal certification and readiness programs, plus SDVOSB teaming through Bravo Zulu Films, BZ Drones, and Orion Contracting Connections. Request a free readiness review and note your veteran-owned status.

But those who hope in the Lord will renew their strength. They will soar on wings like eagles; they will run and not grow weary, they will walk and not be faint.

— Isaiah 40:31 (NIV)

Once more a remnant of the kingdom of Judah will take root below and bear fruit above.

— Isaiah 37:31 (NIV)

Who We Are

A women-owned company driven by integrity, service, and a desire to help others succeed in federal procurement.

Our Mission

We empower contractor success by providing the critical tools, knowledge, and guidance necessary to work confidently with the federal government.

What We Stand For

  • Integrity
  • Respect
  • Responsibility
  • Faith

Beyond The Work

We're family-first, faith-driven, and passionate about helping others. When we're not guiding contractors, you'll find us spending time with family and grandchildren, baking and enjoying home life, and supporting our communities, children, pets, and friends.

We believe in building authentic relationships with our clients — because your success is personal to us.

Work directly with Diane

Request a readiness review. We reply within one business day — nationwide remote support available.

Request a readiness review Or call (269) 338-6747